Time – Managed Or Mastered?

Ask any entrepreneur what their biggest challenge is and the majority of them will tell you: time!

Time is one of the biggest challenges all entrepreneurs face. Time to meet with clients; to check e-mail and voicemail; to put out fires; to communicate with employees, virtual assistants, and vendors; to market (the most important one); to sell; and to enjoy the success the business has created!

Today, however, I don’t want to talk to you about how to manage your time. Instead, I want to walk down a different path with you. A path that will help you distinguish between time management and time mastery. A path that once understood and followed will help you get everything done fast and effortlessly.

Let’s start by looking at the difference between the two:

Time Management – when one takes control of their time and is able to measure where each and every minute is being used.

Time management is important to an entrepreneur because a lack of control produces unproductive activities. Unproductive activities produce shoddy results.

We only have so many minutes in our day. Wasted minutes are gone forever. As an entrepreneur, we cannot afford to waste our minutes. That’s why the control and measurement of our time is so crucial.

Time Mastery – when one conditions them self to use their time wisely, productively, and effectively.

Time mastery is important to an entrepreneur because when their minutes are mastered they don’t have to think about it any more. It’s ingrained in them what needs done and how to do it fast.

It’s now instinctual. No minutes are wasted. Doing productive, effective tasks are programmed into the entrepreneur who masters their time. They can’t help doing the right things anymore.

So, what is more important, time management or time mastery? BOTH!!!

One without the other is incomplete. However, in my opinion, too many entrepreneurs focus only on taking control and trying to measure where every minute goes. This will only last for so long before they get tired of tracking.

They forget (or are ignorant to) knowing and conditioning themselves to take the right actions without thought. It’s their lack of time mastery that hurts them in the long run…even though they know what to do.

So, now that you know the difference between time management and time mastery, it’s time to take control of your time and start conditioning yourself to doing the right actions (productive, effective actions) until you can’t help it any more.