Appliance Fun Capital: Even More Pain Than Happiness – The Capital, Home Appliances – Hc Network

2005 the capital of China’s home appliance industry, comes as two of the largest events became public and Sweet Gu Chujun capital broken chain, Gu Chujun (former chairman of Kelon Electrical), Yan Xiaoqun (Nanjing Sweet chairman) 2 once the capital of China operation of home appliances in the field master, but in 2005 both took a plunge, and Gu Chujun led Greencool subsidiary Kelon, Meiling, Hualing, etc., and Sweet’s duckling, Little Swan is the fate not the same.

Gu Chujun and Yan Xiaoqun is undoubtedly a common ground: in the loop inconsistent record of cloud cover home appliances for the rain to complete a series of mergers and acquisitions hand moves, in fact, the home appliance industry in China M & A cases, successes and failures. However, under the leadership of Greencool Gu Chujun and Yan Xiaoqun reason under the leadership of Sweet been concerns of the industry in 2005, from two other common, that is welcome after a series of beautiful problems.

Now legendary M & appliance industry continues to be staged. TV companies not only Chinese and TV companies, mergers and acquisitions in the antenna is stretched refrigerators, air conditioning industry; refrigerators, air conditioners, washing machines and other enterprises are no longer only the phase of the industries and enterprises, the acquisition of a large net thrown into the other sectors. However, M & A household electrical appliance enterprises can give what? M & A household electrical appliance enterprises can really be let out of the woods is still unknown, but its also really hard to find the corresponding law, can only depend on the nature of business. So in 2006 the “M & A” Discussion will continue, this newspaper has invited several industry experts, on the home appliance business to discuss the topic of mergers and acquisitions. Experts as follows:

Liu Buchen, Guangzhou, the army attack strategy of seeking Director of Enterprise Management Consulting Ltd
Any Xiaotong Guan appliances Advisory Director
Su appliance industry veteran observers uncertain
Pangya Hui Inspire Enterprise Management Consulting Co., Ltd. General Manager jump
Mode almost no difference 2005, the most representative Greencool capital operation system and Sweet capital operation system what the difference?

Liu Buchen : In essence, Gu Chujun and Yan Xiaoqun capital are no different games are played, are not understood by some people to look at capital works to the business cycle into the system for the purpose of their own. Since both M & A business is not operating for the purpose, so the two enterprises have the same situation, that is, after the company into its system, and no improvement in operation, difficult to follow-up business capital formation to support M & A . If you have to say any different, I think it is good time, big or small the problem. And Gu Chujun compared Yan Xiaoqun not go too far toward the front.

Ren Xiao: Department and Sweet from Greencool Department to analyze the specific circumstances, although all capital operation, but in the process and mode of operation are greatly different. At first, Gu Chujun first new refrigerant expert’s identity and put up a hook Kelon, and introduced the “cooling and heating efficiency” concept, then “She Tunxiang” approach to holding Kelon. Although a good idea and great courage, but the question is: “She Tunxiang” The Risk in itself is quite strong, if there is another folder in the courage of individual selfishness, then took a plunge in the end it is inevitable.

The Sweet Line is different, in the early thinking on the operation of such system has similarities with the Delong, injected through the holding of the way so fundamental to enhance the quality of assets, and to promote corresponding rise in the secondary market price. But the question is: Sweet way into the system through holding high quality assets, does not seem to focus on the secondary market price conscious action. So, from an investment point of view, Yan Xiaoqun indeed visionary; but if from the operation of the process to analyze, Yan Xiaoqun wavering in the strategic need for reflection.

Su uncertain: there is any difference, I think the key lies in the style of individual personality difference is, their characters lead the way when the capital manipulator of different, but there is one thing in common it is a small stroke large, by the development of certain rules of the game to win.