You start up your small business, and you are filling every role and find yourself doing everything. You have become a multitasking workaholic responsible for the bookkeeping, the sales, the marketing, the production, the distribution and many other functions. Someday, you hope most of these roles and responsibilities will be [CONTINUE READING]
Customer service has often been defined as the ability to meet the customer’s needs. As a small business owner is this good enough? Today not even close! Today the small business owner is faced with an almost tsunami of factors acting against him, most of which are beyond his control. [CONTINUE READING]
This article will give you a short guide to the 4 W’s, which will direct you towards happiness in your small business ventures. Too often people go into business for the wring reasons, only to have created themselves a new job in a place they don’t like, working with partners [CONTINUE READING]
As small business owners we all know that customer satisfaction is the goldmine of repeat business that will all need to strive for. If you are in business to sell one widget to one person at a time, and then go out and look for another new customer, you are [CONTINUE READING]
The backbone of every successful small business marketing plan is the Unique Selling Proposition (USP). Before you can create your USP, you must create the ultimate promise that you can make to your customers. The promise that is so good, they will feel obligated to do business with you. The [CONTINUE READING]
Have you ever wondered why one of your business programs takes off like wildfire, while another one falls flat? Why some partnerships flourish, and others fizzle? How do you get yourself and your small business aligned and “in the flow”? The answers lie in the connections between money, marketing and [CONTINUE READING]
Small business enterprises are compelled to reduce expenses and maximize revenues by improving the efficiency of their operations. The human resource and other modes of production should be allocated and utilized in an optimal manner to create customer value. Integrating VoIP into their business activities can help small & medium [CONTINUE READING]
How does Text Marketing work and how can I use it to grow my business? Text message marketing is relatively new in the USA but has been widely used in Europe and Asia over the last 5 or 6 years as a low cost advertising media with instant results. Our [CONTINUE READING]
When deciding on what technology to utilize for small businesses, T1 lines are turning out to be rather favorable. With a consistent speed of 1. 5 Mbps for both uploading and downloading, it is obvious why many have gravitated to T1 lines above any other technology. All businesses have different [CONTINUE READING]
With today’s poor economy as well as the banking system’s seeming unwillingness to loan money, quite a few would-be entrepreneurs are becoming discouraged at the thought of trying to hang out the proverbial shingle. The reality is, commencing your personal small business is less difficult than you may possibly imagine. [CONTINUE READING]
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