New Year’s Tv Venture A Maximum Decrease Of Cheap War 5000 – A Joint Venture Tv, Toshiba Tv –

With the end of a raging fire appliances
price promotion war started, the reporter learned from the home appliance stores, joint venture brand TV prices hitting record lows, not just of 32 inches below 3,000, the highest drop some brands and even up to 5,000 yuan. “In past years are made to lead the charge, joint general also several hundred dollars cheaper, the intensity of 15%, while the biggest drop in nearly thirty percent New Year’s Day promotion.” Beijing
Suning
Electric Marketing Manager Yuan Jin, Hong told reporters at the end of the year’s TV price war, the joint venture brand In rare instances, collective diving.

Reporters found
Sony
In the New Year before the launch of a 32-inch LCD TV, priced at only 2,999 yuan. Previously, the main store brand 32-inch flat-panel joint venture’s market price most in more than 4,000 yuan, with sales of domestic brand 32-inch models are rarely the main 3,000 yuan price, the price facing domestic TV is also quite competitive.

In addition, reporters from the New Year’s Day promotions in stores that take low-cost strategy, a joint venture of Sony TV brand is not, in order to seize the New Year market,
Sharp
, Samsung, Philips, Panasonic and other brands have changed to follow the joint venture brand price reduction of domestic practices, have announced the first high-profile price cuts. A 52-inch Toshiba television down 11,999 yuan from 16,999 yuan, 5,000 yuan straight down, down nearly 3 percent.

News from Suning Appliance stores understand that the New Year period the pricing of a joint venture brands of television is indeed rare for a lot of the final sales of domestic TV reduction was not finalized, the first joint-venture brands already cut prices of domestic brands is expected to cut prices during the New Year also increases up to around 3 percent.

industry view

Pincer attack inside and outside the joint brand was forced to cast aside

Beachhead for the joint venture brand postures cheap New Year’s Day with the market, China
Electronic
Chamber of Commerce Deputy Secretary-General Lu Renbo said that since the financial crisis, a joint venture with Japanese-based television company in the local and European and American
Sell
Performance had fallen sharply, while China has a high demand on the joint venture brands, the Chinese market is worth more promotional resources invested.

In addition, Deputy General Manager of Historical Materialism Beijing Suning said, after a joint venture brand
TV
Domestic brand market share significantly by extrusion, the market share has dropped 40 percent from about half, in order to regain market leadership, joint brand promotion quarter inevitable end of the year the full layout.

news

Pumping red envelope store bullion style all their own New Year’s Day Promotion

‘s Major home appliance stores in Beijing learned that New Year’s Day promotion full of tricks, Suning Appliance and even prepared the gold bars as a lottery prize.

“Bullion this year, the most valuable, and moral Ye Hao, sending home appliances than what good luck.” Marketing Manager of Beijing Suning Appliance Court of incense introduced during the New Year’s Day in 2010, a total of 300,000 yuan will be ready for 100 gold bars As a draw
Gift
, Each about 8-10 grams.

In addition, medium and large electrical appliances will also be launched this year’s New Year’s Day promotion gift filled to capacity, “red envelope” campaign, single items to send over 1,500 yuan 900 yuan, “red packets”, “red packets” can be combined exchange
Small appliances
, Phone bill and so on.