The 7 Tools of Attraction Marketing

Attraction Marketing serves as one of the simplest and most effective theories preferred by many home based entrepreneurs today. The conceptualization behind the theory is said to be simple. Before home based entrepreneurs or businessmen will promote their business or networking company straight from their homes, they will provide a strategy that will help entice their potential market in general. Attracting target people through a number of home based jobs are done nowadays through promoting their product and services via social networking sites such as Facebook, Myspace, Multiply and Twitter. Many attraction marketers and several home based businessmen are making use of “Email Marketing” and blog sites in building lists of clients and other contacts willing to share business opportunities with them. The attracting way of marketing target people is successfully done through the seven attraction tools, which consists of the following:

1. Showing your true self to your target people or clients is considered as one of the best tools every entrepreneur must take note. Entrepreneurs must learn how to value the essential factors that makes their marketing strategy attractive to a multitude of clients and aspiring businessmen as well. The attracting tool of being yourself is achieved by having enough consistency in learning valuable skills in attracting clients. The basic tool also allows aspiring home based or small-time entrepreneurs in developing their personal growth and motivation in dealing with internet marketing and home based business.

2. Providing a “Lead Capture Page” is one of the most effective attracting tools favored by many marketing prospects today. A Lead Capture Page is a single one-page website that provides essential features such as video tutorials, electronic books or e-books, free information about the business and it’s strategies, and personal information such as name, phone number, home address, email address etc.

3. The “Primary” type of product, service or business opportunity is where higher amount of money is at stake for skilled entrepreneurs. Acquiring the primary business opportunity will allow entrepreneurs and even future home based businessmen expand their marginalized high commissions and passive income.

4. “Affiliate Marketing” is the tool where entrepreneurs are allowed to provide additional products and services that are deemed valuable throughout the client’s future use. Affiliate marketing is also where entrepreneurs are free to share their additional services by posting online reviews and recommendations.

5. The “Autoresponder” tool is a personalized email service which allows entrepreneurs or home based businessmen to enable a “Set-Up” campaign or strategy in providing potential clients or target people valuable and educational details about their products and services. The Autoresponder must have a “Campaigning Content” which will allow the whole targeted people or market aware of their services.

6. The “Bio Page” tool is the most fundamental or basic tool all branches of businesses need. Having a bio page in offering products and services will allow people to have a clear understanding on the business and strategy.

7. The “Funded Proposal” attraction marketing tool is used during trainings and other business course programs.